Drop in what you like.
Screenshots of shirts you love — Pinterest, Etsy, anywhere. We study the vibe, never copy the artwork.
Drop reference images
or click to browse — PNG / JPG / WebP, multiple at once
brand name split around a central icon creates a balanced, instantly recognizable lockup
ornate engraving signals premium/craft positioning while humor tagline keeps it approachable
two-tone spot palette reads cleanly at thumbnail scale
wide-tracked tagline provides a stable visual base and anchors the composition
radial emblem works as a standalone mark separate from the wordmark
high-contrast light-on-dark maximizes shelf and screen legibility
do not copy: the exact FOG & FORTUNE wordmark lettering and its specific blackletter forms
do not copy: the exact ampersand-leaf emblem composition
do not copy: the tagline copy 'APPAREL FOR QUESTIONABLE ADVENTURES'
do not copy: the precise gold-and-off-white engraving treatment as applied to this specific mark
do not copy: the exact scrollwork flourish motifs arranged in this configuration
Monogram-as-hero layout: a single ornate glyph carries brand identity without requiring readable copy.
Dark-ground + warm-gold pairing reads premium and vintage simultaneously.
Radial symmetry maximizes thumbnail impact and works at small scale.
Engraving line detail signals craft/heritage quality in identity apparel.
Fusion of object and ornament (leaf + ligature) creates a memorable, ownable mark.
do not copy: The exact ampersand ligature composition and its specific scrollwork must not be reproduced.
do not copy: Identical four-leaf radial arrangement around a central glyph.
do not copy: Exact gold hex values paired with this specific engraving line style as a direct copy.
do not copy: Any ornate badge template that collapses distinct collection concepts into one reusable frame.
Ready?
We study your 2 images, find what they have in common, and come back with a gallery of original designs with picture previews. Takes a few minutes — the bar below keeps you posted.